4 Simple Marketing Ideas to Promote Small Business Saturday!

HEY! Did you know it’s almost Small Business Saturday? Trick question, of course you did!

We are all guilty (myself included) of shopping the convenience of big box stores, whether that’s in person, or online. But we should never forget the importance of supporting our local stores and entrepreneurs during the busy holiday season.

More importantly, if you’re reading this, and you are a business owner… now is the time to POST POST POST!! Tell everyone about your amazing inventory, and why it would make the perfect gift for someone they care about.

Here are FOUR easy ways to market yourselves this week for #SmallBusinessSaturday:

1. RUN A COUPON CODE OR PROMOTION ONLINE, HAVING THE CUSTOMER SHOW OR MENTION THE AD WHEN THEY SHOP
   It can be something as simple as – “10% off any purchase of $25 or more when you mention this post at the register!” This way you can also keep track of the reach your social media has. Double win!!
2. SET A CERTAIN PERCENTAGE AMOUNT PER TRANSACTION TO BE DONATED TO A LOCAL CHARITY OR NON-PROFIT. Another win-win, this helps everyone.
3. CREATE A SELFIE STATION FOR SHOPPERS TO USE AND HAVE THEM TAG YOU ON SOCIAL MEDIA FOR EXPOSURE. Who doesn’t love a good selfie? Create a hashtag, put signage up advertising your social media handle, and have them tag you. You can even add props!
4. GIVE A FREE GIFT OR SAMPLE WITH EACH PURCHASE. Do you have any back inventory you need to get rid of? Or a new product you’re looking to get word out about? And who doesn’t love something free?

There are so many other things you could do to celebrate #SmallBusinessSaturday, let’s brainstorm together some ideas!! Send me a DM or shoot me an email – @kellibdenley or kelli.denley@gmail.com

I hope everyone has a great Thanksgiving and an even better #SmallBusinessSaturday, Cheers!!